New Products | July 25, 2008 |
Packaging Company Receives Cradle-to-Cradle Certification
Be Green Packaging has been certified as sustainable in every step of the production of their packaging materials by McDonough Braungart Design Chemistry (MBDC). The Cradle-to-Cradle certification guarantees that, among other questions of sustainability, a product does not go to a landfill — it doesn't have a cradle-to-grave cycle. Instead, the product must be wholly recyclable.
Be Green Packaging produces a variety of food containers such as bowls and trays. Their products are entirely compostable. They distribute their products throughout 37 states, as well as Canada and the U.K. Their packaging does not rely on plastic or use trees; instead, Be Green produces packaging from bulrushes, a wetland plant that is known to grow quickly.
There is a clear issue that, while many companies are making their production practices more sustainable, they still take few measures to deal with their products after their usefulness is over. Disposal is generally left to a consumer, who has few options beyond the landfill. A Cradle-to-Cradle certification from MBDC guarantees that the consumer has easy options, such as the nearest compost pile. More companies are stepping up to take responsibility for disposing of their own products in the end, and that's a trend that should be rewarded. It seems like many consumers are willing to do just that — saving a consumer the cost and effort of disposing of a product is an incentive for the consumer to keep buying.
Image — Be Green Packaging


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